Complete MBA course : Marketing and business Strategy
Best Selling Course designed by an MBA graduate from the syllabus of top Universities in the world.
What you’ll learn
- Basic Marketing basics like SWOT,4Ps & 7Ps and STP.
- Advance marketing concepts like BCG matrix ,Brand Mantra, BAV Model, Product Life cycle, Brand and line extension.
- Various marketing channels used by companies
- How to do sales and marketing of your product
- Amazon 3 key service business strategy to dominate the retail market.
- Unit economics matrix like Customer acquisition cot and customer life time value.
- Pricing strategy like Price Penetration, Price Bundling, and Price Skimming
- Problem with Aggregators, Platform business and Network effect
- Business strategy used by startups.
- Competitive attack like Flank, Position defence, preemptive, Counteroffensive attack etc
- How product recommendation engine of Netflix and amazon works
- Horizontal and vertical strategy used by Samsung
- Strategy used by market leader, market follower and Challenger
Requirements
- A fresh mindset and curiosity of learning is more than enough
Who this course is for:
- Business graduate from college.
- Budding Entrepreneur and startup founders
- Engineer curious to learn some MBA concepts
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